The Salesforce Platform is a comprehensive application development platform that unifies data, AI, CRM, development, and security. It allows developers and businesses to build, customize, and deploy applications with low-code, no-code, and pro-code tools.
Key Features:
- Low-Code Development: Build apps quickly with drag-and-drop tools.
- AI Integration: Utilize Einstein AI for predictive and generative AI experiences.
- Data Security: Protect sensitive data with industry-leading security tools.
- Automation: Automate business processes across people, organizations, and systems.
- Integration: Connect data and systems securely with MuleSoft.
Use Cases:
- Building custom CRM applications.
- Automating sales and service processes.
- Creating AI-powered customer experiences.
- Ensuring data security and compliance.
- Integrating disparate systems and data sources.